Affiliate Marketing Warfare

Few Questions to Ask Before Joining an Affiliate Program

 

It is never improper to ask questions before entering an affiliate program. Do not hurry.  Take your time in researching about the program and the product and discern on the answers you get from different sources.   If you do your homework well, you will know which among the many programs available will be worth joining in.

To help you out in the process, consider the following questions prepared for your convenience:

·        Does the program ask for a fee for aspiring affiliates?  Though there are credible affiliate programs that ask a certain fee for its members, you might want to consider programs that are absolutely free of charge to become a member.  The good thing is that most affiliate programs today offer free affiliate entrance.

·        What is the vendor’s track record?  Remember that you are absolutely dealing with someone you do not really know at first.  It would help ease your doubts if you check the background and track record of the vendor through online research, participating to related forums and discussions, checking the statistics of the product and the vendor’s site, and other methods.  The more you know about the vendor offering you the program, the easier it will be for you to know if the program will work for you.

·        Does the program offer a one-tier or two-tier program?  A single tier program pays only for the business you generated yourself.  As for the two-tier program, it pays for the business and the commission on the sales generated by any affiliate you sponsor in your program.  Some two-tier programs also pay affiliate for referring someone to become an affiliate.

·        How much commission will you get?  Every program differs in their rate.  Most affiliates are paid 5% - 25% for every sale made, and .01% - .05% for every hit on the banner or text link.  The percentage for impressions made is not that much, too.  It is best to find a program that offers all these three for maximum earnings. 

·        How fast do they give the commission?  Affiliate programs have different systems of paying their affiliates.  Some issue their checks once a month, every quarter, or any other mode.  Some require an affiliate to make a minimum number of sales and commission before processing the payment.  Whatever the system is, decide which mode best suits your financial flow.

·        What is the hit per sale ratio?  This factor is extremely important in determining your traffic requirement to make a commission from a sale.  The hit per sale ratio simply is the average number of clicks made to a banner or text link to generate a sale based on all affiliate statistics.

·        How does the program provide affiliate statistics?  Statistics include impressions, hits, and sales generated from your site.  Impressions are the number of time the banner or text link was viewed by a visitor in your site.  The hit is the number of clicks made on the banner and text links.  There data should be available online anytime the affiliate decides on checking them out.

·        Will you also get paid for the hits and impressions made aside from the actual sale?  If the program offers low hit per sale ratio, it is best if the program offers incentives or payment all hits and impressions made to banner and text links.  With such benefit, the affiliate gets additional earnings to the sales commissions.

·        How does the system track referrals from an affiliate site?  How long does the information remain in the system?  Since referrals are directed automatically to the vendor’s site, you must make sure that you are credited for those referrals.  Otherwise, you may never or may not sometimes be credited if a sale has been made.  Equally important is the period it takes the system to store the referrals information.  Sometimes, visitors don’t readily buy the product for some reasons but come back after deciding to buy.  In that case, the program must still make sure that you are credited for such sale.

 

The questions are few and you may of course add more in your list.  The ones pointed above are the most basic and gives you the most important things to consider when joining an affiliate program.  The choices are many and varied.  Asking those questions trims down everything until you reach the best choice.

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